Pinterest for Business – Is it Worth Your Time? 

 May 27, 2016

By  Jim Daniels

Pinterest is rising fast.

Some experts say it is now the number 2 social media network behind only Facebook.

But is it worth your time as a small or home business owner?

Can Pinterest really help you drive traffic and make more sales?

Sounds like it’s time for an experiment.

Now first let me say this… I’m not big into social media. Sure, as you can see at the far right of this page, I have about 1000 followers on Facebook. But I don’t do much with Facebook other that post my newsletter issues and contact potential JV partners occasionally.

I never really got into Twitter or Instagram either. I guess I’d rather spend my free time on the golf course rather than posting in social media. In know, share on me. I really need to be more involved in social media — especially if I want to generate more free website traffic and the passive income that comes along with it.

The fact is, I get most of my website traffic from my 80k BizWeb eGazette email subscribers. Each time I write a post I send out an email to my subscribers and my traffic and sales get a nice boost. I also get some organic traffic from search engines.

But since I kinda missed the boat with Facebook (I’m too cheap to pay for advertising there) and other social media networks, I figured why not try out the next fast rising star – Pinterest.

So I just joined for free at the Pinterest for Business sign up page. Now what?

Well, after some initial research it is clear that I need to take the following steps to get started…

  1. Set up my Pinterest account by adding some unique “boards” on topics I like
  2. Create or find some interesting content and images to share
  3. Start pinning up my images and link them to my website pages
  4. Monitor my Pinterest numbers to see if it is working

But here’s the thing…. as I mentioned, I’m kinda lazy.

So I can’t see myself working their platform every day, creating and pinning up images and what-not. That sounds like a lot of work! Therefore, I’ve decided that I’m going to take a short cut.

For starters, I found and ordered this gig at fiverr – he sets up my Pinterest account for me, including the boards, then pins up some images from my site. That will take care of steps one through three above and set the ball rolling.

I’ll report back soon with my progress!

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About Jim

I gave up a life of jobs in 1996. Since then I've been earning a living online.

I write books, create software, license info-products, affiliate marketing, build membership sites, design websites and more.

I prefer this over my old lifestyle of getting up early, commuting to work, coming home to have a few hours for my family and living for the weekends. Now every day is a weekend. I work when I want and answer to no boss.

  • I need someone to rebuild my site to generate some income because I am pensioner and need some extra money

    • Hi Reuben, what is the website address that you want to have rebuilt? It may be something you can do yourself using my ezWebBusinessBuilder2.com training. Or, you could outsource the site rebuild and I can make some suggestions on that front as well.

  • Hey. I really like your idea on Pinterest for business i intend to go there in a few moments and have a look.
    Thank you Jim, much appreciated. I have just started this business and am looking for ways to bring people look at my website and join.
    Tom Giblin.

  • William Fox says:

    Hey Jim Daniels,

    Have you had any luck using Pinterest for Business?

    When you first posted back in May you had mentioned an automation tool Pindrill, which in fact I bought the PinDrill Viral Accelerator and PinDrill Elite.

    But true to my nature I set it aside and never got back to it until now. I am going to spend the entire weekend going over this, but still would like to know how your evaluation of the product is going so far.

    Been following you for many years, taking your advice and buying your products, and have had success at making small amounts of money on and off over the years. Time to get serious, I’m not getting any younger and tired of the J.O.B..

    Let me know about Pinterest.

    William Fox


    • Thanks for asking William. Sadly, I too pretty much set this aside. However I did pay $5 at fiverr to get my Pinterest account set up and you can see it at https://www.pinterest.com/bizwebegazette/ if you want. I checked stats today and I have 6 boards with 63 pins and 196 average monthly viewers. Again, I have done noting with it since then so that’s not too bad. Let me know how you make out!

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