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How (And Why) To Launch JV Funnels 

 February 14, 2020

By  Jim Daniels

Launching a JV Funnel is a method I use at least once per year to generate immediate income as well as passive income.

A JV Funnel requires a website, an autoresponder and at least two products, such as info products.

In a nutshell, you’ll be selling an info product, and giving away at least half of the profits to JV (joint venture) partners.

You’ll also be profiting from an upsell product, also called an OTO or One Time Offer.

All the while you’ll be growing an email list of buyers that will generate further passive income for you for years to come.

It may take you a week or two, to set all this up, or even a month if you’re creating products from scratch, but it is worth it. If you do it correctly you can generate thousands of dollars with it over and over.

Again, the most important aspect is that when done correctly, you can grow an email list of buyers that you can profit from for years to come. (With additional product sales as well as affiliate product recommendations.)

There are many different platforms you can use to launch a JV funnel, and I’ll cover my three favorite in this post.

But before I do, let me first lay out the process and a few resources you can use to get everything in place for your JV funnel.

Step 1: Create an info product.

It can be a simple 10-30 page PDF that helps people in a niche you like working in. The best niches are related to health and wealth. You’ll sell this basic guide for about $10 and give 50% – 75% to JV (joint venture partners.) I’ll show you where to get them in step 6.

Step 2: Create an upsell product for the same niche that contains more info, details, resources, written or video. You will sell this for $27 and give 50% commissions to jv partners.

Step 3: Create a sales letter for each product that tells people why they should buy each of your products. Use a proven tool such as ScriptDio so you know your products will sell. Then put the sales letters on your website as two separate web pages. If you do not have a website yet, get a domain name and web hosting. Then add the sales pages to your site.

Step 4: Upload your two digital products to your website and create a page for each with a link to the files for download. These pages will be where customers get your products after purchase.

Step 5: Set up an autoresponder account such as aweber or getresponse so you can automatically capture email addresses of buyers. This is crucial, as you want to grow your buyers list, and get the full future benefits from your efforts as well as those of your JV partners.

Step 6: Add your products to one of the sellers platforms below, then create your funnel using their integrated funnel builder. Finally, plan a launch date and list your launch on Muncheye.com where most JV partners find products to launch.

That’s it in a nutshell. Here are the platforms you can choose from for your launch…

Clickbank

Clickbank is one of the original platforms for doing successful Product Funnel JV’s and has been around since 1998.

There are products in many different categories, with a heavy focus on products in the health and wealth niches.

I’ve put many product funnels on clickbank over the years and they are a proven platform. There are pros and cons to using clickbank to set up your Product Funnel JV’s, and here are a few to consider…

Pros:

  • They have the biggest network of affiliates, probably since they have been around the longest.
  • Affiliates can promote your products without you ever having to approve them, which streamlines the process.
  • They pay you every week via direct deposit if you wish.
  • They handle refunds automatically.
  • They take payment to their paypal account so you have less risk.

Cons:

  • Their fees are a bit on the high side, taking 7.5% of each sales.
  • You may have to get your offers approved before you can sell.
  • There is a bit of lag time between sales and payment, due to their required refund period expiration and funds release schedule.
  • When adding products for sale on clickbank they require you to add a “clickbank trusted source” seal to your sales pages. It’s no big deal but can be a bit challenging for non-techy people to do.
  • Doing subsequent launches is tricky since you are allowed one main hoplink. Most vendors get around this limitation by opening another clickbank account, which they do allow but is a bit of a hassle.

All in all, clickbank is a solid choice for Product Funnel JV’s and I would not hesitate to use them again and again. Click here for more info on how to get started as a vendor on Clickbank.

WarriorPlus

Warriorplus is also a great choice for Product Funnel JV’s.

They are focused primarily on Internet Marketing related products and there is a large network of affiliates available to promote your offers.

Here are the pros and cons to using WarriorPlus to set up your Product Funnel JV’s…

Pros:

  • WarriorPlus has a very large network of affiliates who will promote your product
  • Although you have to approve affiliates before they can promote your products, you can automate that based on the affiliates’ selling stats, which streamlines the process.
  • They offer WarriorPlus Wallet which holds money from sales and makes getting your money safer and easier.
  • Their fees are the lowest of the three platforms covered in this section, at 4.9% + 10c per transaction.
  • Adding products and creating funnels is very easy using their intuitive point and click interface.
  • The offer Dime Sales which creates urgency using countdown buttons that can and do increase sales conversion.

Cons:

  • They are pretty much exclusively for Internet Marketing related products.

All in all, WarriorPlus is a solid choice for Product Funnel JV’s and I would not hesitate to use them.

For more info on how to get started there click here.

JVZOO

JVZoo is another great platform for doing successful Product Funnel JV’s.

I’ve put many product funnels on JVZoo over the years and they are stable and proven platform.

As with the other platforms mentioned in this section, there are pros and cons to using JVZoo to set up your Product Funnel JV’s, and here are a few to consider…

Pros:

  • Adding products and creating funnels is very easy using their intuitive point and click interface.
  • They have one of the biggest network of affiliates available to promote your products.
  • Their fees are reasonable, taking 5% from each sale.
  • The offer Dime Sales which creates urgency using countdown buttons that can and do increase sales conversion.
  • Although you have to approve affiliates before they can promote your products, you can automate that based on their selling stats, which streamlines the process.
  • After multiple vendors experienced problems with their paypal accounts, they implemented their JVZooPay platform, which holds money from sales and makes getting your money safer and easier.

Cons:

  • Many JVZoo affiliates “jumped ship” in 2019 due to the problems they had with paypal freezing accounts, but there are still plenty there to recruit. If you offer JVZooPay, many affiliates will be more comfortable promoting your offer.
  • There is a bit of lag time between sales and payment when using JVZooPay, due to their required refund period expiration and funds release schedule. But it is worth the wait for the extra security.

All in all, JVZoo is a solid choice for Product Funnel JV’s and I would not hesitate to use them.

To get more info on selling on JVZoo, click here.

Action Plan…

OK, now you have three platforms to choose from to do a JV Funnel Launch.

Start with one of those then try the another one with your next launch.

You can even launch the same product on all three platforms if you want, just space the launches out a few months apart. That will help you attract more affiliates who use only one or two of the platforms.

If you launch a JV Funnel, keep in mind that your first launch may be slow and only generate a handful of sales, maybe 25-50. Then as you grow your buyers list automatically through your JV partners, you’ll see an increase in sales in each subsequent launch.

You also will be able to generate more JV partners as they see results from your previous launches. It’s truly a strategy that builds on itself and can have a snowball effect.

Many marketers online use this plan exclusively and make a full time living in their spare time doing it. There’s no reason why you can’t do it too!

Again, the six steps you need to take are:

Step 1: Create an info product. It can be a simple 10 page PDF that helps people in a niche you like working in. The best niches are related to health and wealth. You’ll sell this basic guide for $10 and give 50%, 75% or even 100% to JV (joint venture) partners.

Step 2: Create an upsell product for the same niche that contains more info, details, resources, written or video. You will sell this for $27 and give 50% commissions to jv partners.

Step 3: Create two sales letters that tell people why they should get each of your products. Use a proven tool such as ScriptDio so you know your products will sell. Then put the sales letters on your website as two separate web pages. If you do not have a website yet, get a domain name and web hosting. Then add the sales letters to your site.

Step 4: Upload your two products to your website and create a page for each with a link to the files for download. These pages will be where customers get your products after purchase.

Step 5: Integrate an autoresponder account so you can automatically capture email addresses of buyers. Each JV platform mentioned above will let you do that with a couple point and click tasks. This is crucial as you want to grow your buyers list, and get the full future benefits from your efforts as well as those of your JV partners.

Step 6: Add your product to one of the platforms above, set up your funnel using their integrated funnel builder, and list your launch date on Muncheye.com where most JV partners find products to launch.

Oh, and if this is a strategy you want to try but need help with it, watch this webinar.

I’ve known John T, the creator of that webinar for many years and he keeps taking unknowns and making them, well-knowns in the Internet marketing space, by taking them through the JV Funnel Launch strategy.

(People like Shelley Penney, Steven Alvey, Omar Martin, Rob Corrigan, as well as some of my own subscribers and customers.)

In fact, he has taken many people from BROKE to six figures using his perfected strategy and resources.

Yes, it will take time. It will take effort. But if you are willing to do the work, JV Funnels are a proven way forward.

Here’s to your success online and off!

P.S. If you do decide to hire John to walk you through your first JV Funnel Launch, let me know. When you’re ready, I will jump in and promote your launch for you too!)

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About Jim


I gave up a life of jobs in 1996. Since then I've been earning a living online. I write books, create software, license info-products, affiliate marketing, build membership sites, design websites and more. I prefer this over my old lifestyle of getting up early, commuting to work, coming home to have a few hours for my family and living for the weekends. Now every day is a weekend. I work when I want and answer to no boss.

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