I’ve never been a big fan of blind sales copy.
You know the type of sales page I’m referring to. It’s usually loaded with promises but never tells you exactly how you’ll get those results.
Blind copy sales pages are very common in the Internet marketing niche.
Today I want to explain why they still have a place in this niche and probably always will.
The example I’ll be using today is this sales page…
At that site you’ll see classic “bling sales copy” with lots of promises.
$120 a day without a list, product or website is a tall order.
You would think they would show you exactly how they’re doing it, right?
Well, if they did that, nobody would buy the $12.97 course. Most people would just steal the method and start using it themselves.
I know what you’re thinking next, can’t they at least tell you a little bit more about the strategy? I mean is it CPA? Does it involve buying advertising? Spamming your neighbors?
Well, there’s a reason why they don’t tell you what’s involved too.
Because as soon as you mention the tools or methods involved, there is a common knee-jerk reaction that most people experience immediately…
“Oh, I’ve tried that. It doesn’t work.”
You see, I bought the program at that page above myself.
Curiosity got the best of me. I had to see what was inside. As someone who makes a living helping others earn online, I had to see if it was something my readers could use.
And curiosity is the real secret to blind copy. It’s exactly why blind copy sells so well.
Now that I am inside the member area, I can tell you that the method they developed involves affiliate marketing and free traffic from facebook.
Had they mentioned that on the sales page, I probably would not have bought it.
Why? Because I’m fairly proficient at affiliate marketing already. And frankly, I’m not a big facebook user and don’t usually like Facebook related marketing stuff. (It’s always over me head!)
But thanks to blind copy, I DID buy this particular program. And I’m glad I did.
In under one hour I learned a clever little strategy for generating free leads to any link I want including affiliate links.
I learned how to find the leads for those links without paying for them, how to get those leads to contact me, and I learned how to deliver the links without fail. (All something I could never do on Facebook before getting this.)
As soon as I watched the training I ran a test on my Facebook account with one simple post. Within hours I had 24 people contact me asking for the link. Instant results without paying $5 to boost or any of that. That’s something that never happens for me on Facebook.
The other reason blind copy is warranted is this…
The creator of a method or strategy that actually works, deserves to be compensated for their work. They came up with a legitimate strategy people can use to better their lives. They worked at it, tested it and tweaked it for optimum results.
Then they took the trouble to create training that shows others how to copy the strategy.
That’s certainly worth a few bucks worth of compensation. And without blind copy, they would have to practically give their idea away and not be compensated for their time and effort.
I realize blind copy requires a lot of faith on the part of the buyer. After all, you’re buying something based primarily on promises made in a sales letter and that requires a lot of trust.
But in most cases, such as the one above, you do have a money back guarantee on your side in case things don’t work like you’d hoped.