Why I don’t use Leadpages, Clickfunnels, Instapage or OptimizePress

Posted in WordPress2 years ago • Written by Jim Daniels2 Comments
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With the release of Leadpages, Clickfunnels, Instapage and OptimizePress 2.0 over the last few years, creating a web based sales page has gotten a lot easier.

So when I needed a new sales letter solution for my next project, I decided to see which of these was the best solution. I knew I needed a sales page creation tool that was easy to use and created modern style, high-converting, mobile optimized sales pages.

I started my quest for the right solution by visiting the sales pages of a handful of hot-selling products, to see which of these sales page builders they were using.

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That research was easy enough, I just went to the JVZoo marketplace and clicked “top sellers.”

Then I visited each sales page and viewed the html source of the page to see what solution they were using. (If you’ve never done that, you just right click on a blank area of the web page and select ‘view page source’. After that it’s as easy as looking through the code.)

Within a few minutes I had a short list of three of the most common sales landing page solutions being used by top sellers.

They were Leadpages, Clickfunnels and Instapage.

So I got to work and carefully reviewed all of these solutions. I read reviews, I watched videos, and spent about a half a day going through all the features. And they were all awesome, easy to use solutions that churn out really good landing pages.

But I decided not to use any of them.

Why? Because they all have monthly or annual charges and they are not cheap.

But I am.

I like to keep my business expenses to a bare minimum. Hosting, autoresponders, domains — just the essentials. And maybe a bit more for a new tool, plugin, plr, etc. each month. That’s about it.

So I decided to try another route. Rather than a SAAS (software as a service) solution, I figured I’d see if there was anything comparable for WordPress. Since I do most of my sites in WordPress nowadays, I figured maybe there was a theme or plugin that could do most of the stuff those sites did.

Overall, I wanted simplicity. That meant pre-built templates I could just plug my content into. But the result had to be awesome or I wasn’t interested.



The first WordPress solution I found being used quite a bit was Optimizepress.

The sales pages created in Optimizepress were very good, comparable to those saas sites, and it was a one time purchase. But it was still a but pricey for my taste, at $197 for their 10 site package. Plus, I used OptimizePress Version 1 for my last project and while it performed admirably, a security vulnerability got my site hacked and it was a time-consuming and costly fix. That came to mind as I was researching their new version and I decided to keep looking.

Then I found a WordPress plugin that I fell in love with immediately.

It came with 122 pre-built templates for sales pages, optin pages and more. The templates are fully mobile responsive, modern and high-converting. And at just $67 for a one site license and $97 for unlimited sites it is quite a deal. Pay once, not monthly. Now that’s what I’m talking about.

The plugin is called Thrive Landing Page Builder. (Yes, that’s my affiliate link, but I only recommend things I really LOVE! And Thrive Landing Page Builder it’s very, very slick.)

But rather than write all about it, here’s a video from the creator Shane Melaugh, who shows you exactly how to build a sales page with his plugin…

Did you see all those cool features? Everything is drag and drop simple. Headlines, video, countdown timers, pros/cons lists, order buttons, you name it, it has it. And it’s a plugin that works with virtually any theme. I love that. So I’m using it for all my future sales pages.

If you’re planning a product release anytime soon and want an up-to-date, high converting sales letter, grab a copy of Thrive Page Builder for yourself! I promise, you’ll love it.

UPDATE: Here’s the sales page I created with Thrive. It is converting at 18% so far and the feedback has been awesome! In fact, it is the highest converting sales letter I ever created. Thanks Landing Page Builder!

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2 Comments so far. Feel free to join this conversation.

  1. Bernard Moye January 9, 2016 at 3:32 pm -

    Thanks, Jim. Seems like a really nice plugin for WordPress. If you’ve never checked it out, Ten Minute Pages is an awesome page builder. Unlimited layouts, drag & drop…the works. I think it offers even more flexibility, but it’s also a little pricier. $297 for unlimited personal sites. But it also allows you to use the generated pages in WordPress via an included plugin as well as HTML sites and others. You might check it out sometime. Being that this is your site, I’m not going to include an affiliate link. That’s a bit uncouth. LOL
    Have a great day!

    • JDD January 11, 2016 at 7:32 am -

      Thanks for the great tip Bernard. I checked it out and it looks like a great solution. I especially like the built in image editor. I see that it comes with “lite” hosting, is there a monthly fee for that?

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